Budaya Lokal vs Algoritma Global: Siapa yang "Menang" di Era Media Sosial

Referensi:

• Manan, J. (2021, December 12). Algoritma di Media Sosial. VOA Indonesia. https://www.voaindonesia.com/a/algoritma-di-media-sosial-/6351000.html 
• Rohim, A. (2025). Dinamika Fragmentasi Khalayak dalam Konsumsi Konten Budaya Lokal: Analisis Konten TikTok @mas_ijals. Ganaya : Jurnal Ilmu Sosial Dan Humaniora, 8(4), 1--11. https://doi.org/10.37329/ganaya.v8i4.4841 
• Asih, I. W., Tantri, S. N., & Prima, S. R. (2024). Global and local cultural contestation in the digital age: Indonesian Gen Z's responses to foreign cultures and national identity. In Advances in Social Science, Education and Humanities Research/Advances in social science, education and humanities research (pp. 122--130). https://doi.org/10.2991/978-2-38476-340-5_11 
• Sanjaya, R. (2025, June 20). Budaya Lokal dalam Pusaran Digital. Kompas.id. https://www.kompas.id/artikel/budaya-lokal-dalam-pusaran-digital

Author:

1. Muchamad Fikrul Alam, an Undergraduate Student from Airlangga University.

2. Yuni Sari Amalia S.S., M.A., Ph.D. a lecturer at the Faculty of Humanities at Airlangga University.