This article is published with express permission from WTVOX Magazine (https://wtvox.com).
Is there a place for vegan and cruelty free makeup brands in this world?
Yes, more than ever, as consumers are increasingly aware of the problems caused by the beauty industry.
When it comes to cruelty-free makeup brands, consumers' position towards animal welfare is at its highest, to a point where labels have started to put an end to product testing on animals.
As a direct result, more cruelty-free and vegan beauty brands are launched every day.
In support of them and you, the ethical consumer, I'll introduce you to the best vegan and cruelty-free makeup brands approved by stylists.
There's no need to compromise again -- look fabulous while upholding your moral stance.
1. E.L.F. Cosmetics
If you're looking for a flawless finish, this is the brand for you.
E L F Cosmetics' stands for "Every eye, Lip, and Face."
From all the vegan brands on this list, E L F Cosmetics has, in my opinion, the best eye shadow out there.
