This article is published with express permission from WTVOX Magazine (https://wtvox.com).
Yes, more than ever, as consumers are increasingly aware of the problems caused by the beauty industry.
When it comes to cruelty-free makeup brands, consumers' position towards animal welfare is at its highest, to a point where labels have started to put an end to product testing on animals.
As a direct result, more cruelty-free and vegan beauty brands are launched every day.
In support of them and you, the ethical consumer, I'll introduce you to the best vegan and cruelty-free makeup brands approved by stylists.
There's no need to compromise again -- look fabulous while upholding your moral stance.
1. E.L.F. Cosmetics
If you're looking for a flawless finish, this is the brand for you.
E L F Cosmetics' stands for "Every eye, Lip, and Face."
From all the vegan brands on this list, E L F Cosmetics has, in my opinion, the best eye shadow out there.