Samples are important during negotiations. Ask for physical samples before placing large orders. This gives you a chance to check the quality and see how your product fits in the box.
A sample also lets you test how the packaging looks on shelves or handles shipping. If you find issues, bring them up during negotiations. The supplier may improve the design or reduce the cost based on your feedback.
If you have a competitor's packaging that you admire, show it to the supplier. Use it as a reference point. This helps both sides understand the goal and speeds up the design process.
Samples also allow you to explore cheaper alternatives. Ask the supplier to provide two or three options at different price points. You can then compare the benefits and choose the most cost-effective one.
When you're satisfied with a sample, refer to it in the agreement. This ensures the final product matches what was promised. It also prevents quality issues later.
Being proactive with samples shows professionalism. It tells the manufacturer you take your brand seriously. They are more likely to treat your business with care and give you a better deal in return.
Samples make your negotiation stronger because you're working from real examples, not just numbers and descriptions.
Be Open to Creative Solutions and Customization
Sometimes, better deals don't come from discounts alone. Be open to ideas that reduce cost or improve efficiency. For instance, the manufacturer may suggest using a slightly different material that's cheaper but still works well for your product.
You may also save by changing the box dimensions slightly. A better size can reduce waste or allow more boxes to fit in a shipping container, cutting costs.
Ask the manufacturer if they have standard templates you can use. Custom dies and new designs can be expensive. But using existing equipment may lower setup costs.
Another area for creativity is design. A simpler, cleaner design may look better and be cheaper to print. Ask if they can recommend design changes that save money.
