My favorite advertising is creative advertising ideas. I say, it is my favorite because it is interesting and give a lot of lessons about advertising. This text tells us about conventional and online advertising that attract people as consumers. I am interested in quote in this text, according to Stephan Vogel, Ogilvy & mother Germany's chief creative officer, creativity is the key to successful advertising because it helps commercials last longer and companies spend less on them. I agree to that quote and I think it is correct that successful advertising will give benefit for the company or people who will sell their products. If we want to be successful, we must be creative.
To be creative is actually easy. It needs our willingness. Creativity needs a positive impression and stronger message about the thing or product we want to advertise. Creative agencies can perform any number of function form client from strategy and design. Through creative in advertising is a way to make brand recognition. It can provide value to our consumers too. The consumers will be more likely to resonate with advertising if it is creative and interesting.
Finally, creative advertising is the main way to connect with the customers. It also paints a clear picture of the brand for the customers, because the customers very important. People who want to be successful will be creative in their life, especially in doing advertising, because it is the potential thing to grab the consumer is attention.