If we talk about digital, surely we will think about something that's not real. That's true, in line with technological developments today, digitalization is being promoted globally. Starting from economic activities, health, even education, which are currently running digitally. This makes it easier for us but also becomes a difficulty for those who reject change, especially in the field of technology.
Do we still remember the emergence of marketplaces scattered on the internet a few years ago? The price offered is so cheap even much cheaper than we buy in stores or in shopping centers. Then we made it easier with new ways of communicating, through social networks, whether it's Facebook, Instagram or Twitter, which still exist today and the growing number of users.
Seeing this progress, as well as changes in human economic behavior that have shifted from conventional economic activities which are now turning to digital economic activities by utilizing social networks as the medium. According to Wawan Setiawan (2017), social media networks that we often use today, apart from having a negative impact, also have a positive impact, especially in supporting economic activities.
With a lot of friendship and good marketing skills, we can sell things using these social networks. For example, we have a supplier of snacks or clothes around us, we can work with them to market their products through our social networks on the internet. With trust and seriousness, we can make a profit from them.
So, the millennial generation must make the best use of these technological advances because in the next few years there will be a lot of changes that were previously carried out conventionally that will move towards digital activities. This opportunity also requires creative thinking so that we are not left behind with others, especially advancing Indonesia in global competition.
