Marketing through social media has now become a trend. Large and small businesses, almost all of them use social media platforms as part of their marketing. Either by using your own business account or with influencer marketing.
Social media analytics tools are the best way to produce powerful marketing strategies. This tool can be used to help you determine the type of posts, find specific keywords, to determine the posting schedule.
Hootsuite and Analisa.io are two of the many names in social media analytics tools that are widely used today. Both of these tools have their own features and advantages that can help you manage your social media marketing and marketing strategy. Which tool is better to use to make marketing strategy?
Hootsuite vs Analisa.io
The following is an overview of Hootsuite and Analisa.io as your consideration in making choices
- Analisa.io
Analisa.io is a platform that provides complete and accurate information about Instagram account profile and hashtag analysis. Not only Instagram Analytics, Analisa.io also started launching the TikTok Analytics feature. Because currently the TikTok platform is also just as popular as Instagram.
Instagram is a social media platform with total downloads of more than 1 billion. While TikTok has been downloaded more than 500 million times. Therefore, Analisa.io starts by focusing on both of these social media.
Unlike other analytics platforms, Analisa.io doesn't offer free trials. Because Analisa.io basic itself is completely free. Only by registering, you can use it for free as you like. You can also upgrade if you want to get in-depth analysis and insight from your account or hashtag on Instagram and TikTok.
Analysa.io targets all groups, ranging from brand marketers, agencies, to influencers from around the world. Including the market are individuals who are trying to measure the performance of an Instagram account or hashtag
Instagram usually provides basic insights for your own profile. However, Analisa.io, provides sophisticated analysis and insight about public Instagram Profiles, Followers or Hashtags. We provide more actionable insights that you can use for Campaign Reporting, Demographics & Authenticity Follower checks, Competitive Analysis, Tagged Relationships, Influencer Mapping, Content Analysis, and more!
Analisa.io can also be used if you use influencer marketing. You can find out Instagram Analytics and TikTok Analytics from these influencers. That way, you can find out which influencers are right to help promote your product.